Search Engine Optimization (SEO) for your website can be complicated, but can also be very effective in ranking businesses highly in search engines. As long as you stick to the basics and use what you know, you will see your business ranked on the front page of search results in no time. If you are looking for a way to earn money with minimal effort, use your time effectively, and grow your business, then you are in the right place! Listed below are 15 SEO tips to help improve your passive income website.
1. Avoid Optimizing Only Your Website
It is important to optimize your off-site SEO. Do your best to ensure that your articles, blog posts, ads and everything else you do to drive traffic to your website are optimized, too.
2. SEO Results Take Time
Results can take weeks or months. Stay busy, work hard, and be patient.
3. Google Will Help You
If you are in need of some help or advice, turn to Google!
4. Avoid Copying Content From Other Websites
Duplicate content might make your visitors happy, but search engines won’t be impressed. When creating content, read some blogs or articles to draw inspiration, but don’t copy them!
5. Add Some Videos
This can be as simple as embedding a YouTube video into your website. It doesn’t even need to be your video. Google owns YouTube so they like to see videos on your website. This will help your boost your SEO more than you think it will!
6. Update Your Website From Time To Time
Keep your website current. Websites that are dormant tend to be downgraded over time. Google will also notice your lack of updates and rank your website lower on search results. You don’t need to spend a ton of time on your website everyday. Spending even 10 minutes a week on your website would be sufficient!
7. Research your Keywords
What are people actually searching for? How much competition exists for these words? Use keywords that potential customers would use in searching for products like yours. There are tons of different websites that exist that show the most expensive keywords. Check those out!
8. Use Photos
Search engines like to see that you have visually appealing pictures on your site. Make sure to “dress up” your website and make it appealing for your visitors!
9. Vary Anchor Text
Avoid using the same keywords all the time.
10. Avoid Keyword Stuffing
Keep the keyword density down to 2%. Search engines count!
11. Get Quality Backlinks
While quantity is important, the quality of your backlinks is even more important. Seek out some backlinks from popular and authoritative sites in your industry.
12. Link Other Quality Web Content
Consider linking other blogs, articles, and videos to your content! Even if it is not content that you created, it will help your website rank better on search results and boost your SEO.
13. Do Something Every Day
It would look suspicious if you created 100 backlinks in a day. Google is looking for natural growth. A way to show natural growth is by creating things over time instead of creating a bunch of things in one day. For example, create backlinks slowly over time. A few backlinks per day will help your site much more.
14. Look At The Competition
Look at websites that are outranking you in keywords. Compare your site to theirs and develop a strategy to improve. There are tons of different tools available that will analyze the SEO components of a website. Use your resources to create a plan!
15. Realize the Truth
Search engines are simply ranking websites that would be most valuable to those seeking information. Think about what makes a website great and do it.