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Private Cloud Vs. Hyperscale Cloud, Which is Better?

Private cloud and hyperscale cloud each benefit companies in different ways. They both hold various advantages that will keep you and your company’s data safe from hackers and the rest of the harsh world. But, which of the two will move your company forward technologically and keep your data the safest? Before we compare, we must understand the difference between the two. 

Hyperscale cloud is a type of cloud environment that is also known as public cloud. It has the ability to scale computer infrastructure based on the amount of demand. It is used for cloud computing, big data, and distributed systems. Hyperscale cloud is normally completed through off-site data centers. Tech giants like Facebook, Google, Amazon, and much more use hyperscale computing to operate their systems. 

Hyperscale cloud can benefit companies in many ways. It can help companies minimize downtime with excessive demands and complications. Hyperscale cloud offers benefits like scalability, self-service, and cost-effectiveness. It can also help IT systems get back online much more quickly. The key difference between hyperscale cloud and private cloud is the way that businesses use them. Depending on the company size and business needs, either one would be a viable option. 

Medium to large businesses, as well as health care providers, typically utilize private cloud mainly for its protection, scalability options, and compliance. It makes sense, considering private cloud is able to safeguard sensitive information, such as customer information, confidential internal records, and business plans. Private clouds give businesses complete control over their data which allows for a more secure and safe transaction. 

Private cloud offers incredible benefits that other cloud environments just don’t offer. It actually remains a preferred model of the cloud for industries like engineering, healthcare, government, education, and telecommunication. Private cloud technology possesses unbeatable benefits. 

1. Control 

Private clouds are usually located on-site or at a data center provider. This makes it easier to access, which may come in handy if you need to make changes or manage the platform! Your data center provider can predict downtime and changes in the service. Those who use hyperscale cloud don’t have much flexibility when it comes to managing resources. 

2. Stability

Private clouds are suitable for collecting and stowing away sensitive files. Your service provider is responsible for ensuring that your platform stays up and running. With a private cloud, you or your business will not have to worry about the noisy neighbors that come along with hyperscale cloud. Private cloud provides increased data security by distributing data to secure hosting sites and making sure that everything stays online. 

3. Cloud Compliance 

Companies that use private clouds have more control over their IT infrastructure. They have the ability to control cloud storage and bandwidth, customize environments, and modify security settings. With so much control over their infrastructures, they can build a platform compliant with relevant industry regulations. Unlike hyperscale cloud, private cloud data is rarely an element of external inspection. 

4. Customization 

Private clouds allow you to configure your platform in a way that best suits your business’s needs. It’s a very customizable platform! Private clouds can adjust to companies of different sizes, objectives, industries, and much more. Depending on your company, you can decide what will work best, based on security, availability, and scalability needs. 

5. Availability 

One awesome advantage of using a private cloud is that you can scale resources if you need them. For example, if a server goes down, your data will be copied and backed up to other locations. This makes private cloud an incredibly versatile and useful system, as your backups can be available anywhere to you. Your bandwidth and network resources are capable of being scaled to fit your needs. 

6. Privacy and Greater Security 

The most impressive aspect of private cloud has to be security. There is not a more secure option when it comes to cloud computing. Private clouds are an excellent option for anyone looking to protect their data and information from hackers and outsiders! This is especially important for businesses, as they require top-of-the-line safety and security. Leaked data or information could absolutely ruin a business. In a hyperscale cloud space, all information resides on a shared platform. Security concerns are significantly increased in this type of environment.  

Businesses in every type of industry should have a safe way to store and access their information. With various new options available, more companies are turning to the cloud to operate and manage their business. Hard drives, flash drives, and USB’s are a thing of the past! While hyperscale cloud offers numerous benefits, private cloud provides a greater degree of security. Private cloud is an incredibly sensible choice for all types of businesses. While hyperscale has its own unique benefits, private cloud may be the better option.

What is a Private Cloud and What Are The Benefits?

Before we dig into the details of a private cloud, let’s look at general cloud hosting and what it can do. General cloud hosting enables you to create servers quickly, resize them as you need, copy and scale-out identical copies, and move them around. In a general cloud environment, you or your business is being hosted on hardware with tons of other cloud servers. As you can imagine, a room full of cloud servers can get pretty loud. To avoid those noisy neighbors and co-mingling with other tenants, many people turn to a private cloud. A private cloud settles those issues by providing a singular server with many benefits and features. 

A private cloud is one of three general models for cloud deployment in an organization: public, private, and hybrid. These three models share basic elements of cloud infrastructure. In the IT world, all clouds need some type of operating system to function. The different types of software used on the operating systems are what determines how the cloud will function. This is what distinguishes the three different models and how they are used. 

What is it?

A private cloud is a single-tenant environment. This means that the organization using it (the tenant) does not share resources with other users. The resources in this type of cloud environment can be hosted and managed in many different ways. It will also allow you to divide up your server as you see fit, have granular control over CPU cores, RAM, and disk space. This is a viable option for many different organizations, such as businesses, developers, and resellers. Private clouds are often used when public clouds are deemed inappropriate for business.

What are the types?

A private cloud is divided into three sections, each providing different functions. Each section is managed and hosted differently. 

Virtual: A private cloud computing environment located inside of a public cloud that enables you to experience the benefits of a virtualized network while using public cloud resources. 

Hosted: In a hosted private cloud model, the servers are not shared with other organizations. The service provider maintains the hardware, configures the network, and updates the software. In this environment, the infrastructure, data center facilities, power and cooling, and much more are provided by the service provider. 

Managed: This is a hosted environment in which the provider manages every aspect of the cloud, such as organization, identity management and storage. This is a great option for organizations and businesses that do not have the staff to manage a private cloud environment. 

What are the benefits?

The biggest advantage of using a private cloud is that users don’t share resources. This cloud computing model fits best with businesses with unpredictable computing needs that demand for complete control over their environment. 

Organizations and businesses who run their IT systems in a private cloud environment are guaranteed most of the same benefits found in a public cloud, such as scalability, self-service, flexibility, resource availability, security, regulatory compliance, and cost savings. It also allows the ability to provision, configure VMs (virtual machines), and modify computing resources on demand. 

Private clouds deliver a higher level of security and privacy through company firewalls and internal hosting to ensure that sensitive data is not accessible to third party providers. In addition to these benefits, you will have an increased capability for customization, increased performance due to resources being dedicated to one organization, and have incredible security due to the isolated network. Businesses that operate using the public cloud run the risk of co-mingling with multiple other tenants.

It is much more beneficial for businesses to invest in a private cloud. While some may want to invest for peace of mind, others may need it for compliance reasons. 

Here at Hostirian, we can host private clouds around the world. We are the third-largest data center in the St. Louis area. If you have any questions about a private cloud and what it can do for you or your business, fill out this form and we’ll get back to you as soon as possible!

What Does Google Know About Me?

Have you ever thought about your digital footprint and the trail of information you leave behind? No? If not, let’s just say that you are leaving behind a slew of data.  

While some search engines have chosen to dump that data, Google is one of the few that save your every move. If you have ever signed up and used Google’s services, then just know that they know everything about you. Yes, everything! That might sound terrifying at first, but the purpose of this “invasion of privacy” makes total sense! Just how much they know about you, though, is determined by the services you use. 

According to recent 2021 statistics, Google is the number one most popular website in both the global market and the U.S. Considering the grasp they have on the average person’s life, it makes sense. With applications and services like Gmail, Google Ads, Google Analytics, Google Drive, Maps, Adsense, Translate, Calendar, etc.; It would be hard to deny the power behind this tech-giant. 

Why is Google collecting my data? 

You may be wondering, why is Google collecting my information? What do they need it for? Well, there is a simple explanation for that. In this great big technological world that we live in today, data is the driving force behind the information economy. While there are many different types of data flooding the Internet, the most profitable type of data is something called personal data. Much of today’s society doesn’t realize how important their data means to tech giants like Google. In order to monetize its services, Google must collect your information. They do all of this to track your interests and gain a better understanding of who you are. This is so that they can cater to you and make your experience better.  

Based on the services that you have used, Google knows you almost as well as your closest friend; Maybe even more. 

How is data gathered?

Understanding how the company gathers information is key to grasping exactly what Google knows about you. Don’t worry, there isn’t some stalker on the other side of your screen watching your every move. Google simply stores all of your data and keeps a historical record of it so that they can access it years down the road. That doesn’t sound much better, does it? (Ha!) 

That sounds conniving, doesn’t it? Actually, it’s not. When you sign up for Google services, you agree for them to view, track, and save your data. Basically, you are signing away your privacy.  But, let’s be honest, anyone who uses the Internet is signing away their privacy. Let’s face it, we live in a world without a lot of privacy. 

Because Google owns and operates so many services, they have numerous ways to track you and gather your data. With Google Search, the team keeps a history of every search you’ve ever made. Google Chrome provides the team with a complete history of every website you have ever visited. YouTube allows them to track every video you have ever watched. Google Maps has access to your location and history. Google actually owns another location app called WAZE that also tracks your location and history. If you own an Android phone, Google is storing your messages and app usage. Think about all the other Google apps that you use: Photos, Calendar, Docs, Drive, and so on. Each of those services and more are capturing data and storing it for their own personal use. It’s all to create a better service for you. They want to make sure they provide what you want before you even want it. That’s high-tech, am I right? 

How do I make Google stop collecting my data? 

Did I completely scare the living daylight out of you? If anything, I hope this information made you more aware of your actions online. If you want Google to stop collecting data on you, your solution is simply to stop using their products. If you want to take drastic measures to stop using Google services, you should switch from an Android to an Iphone, install a Firefox Browser and download DuckDuckGo, WolframAlpha, or any other search engine that doesn’t track. There are tons of them out there! All it takes is a quick search. 

The thought of being tracked by Google shouldn’t be that scary. Their main reason for doing it is to create a better experience for you. There are tons of different websites, search engines and apps that track your data. The Internet is a public place that you have willingly entered. You are being tracked some way or another, no matter what you do. At least you can control it a little more when using search engines like DuckDuckGo and WolframAlpha. Google is just more open about being less private. If you didn’t get anything else out of this article, I hope it stands as a simple reminder to be cautious of how you are using the Internet.

Despite the fact that they track you, many businesses utilize Google to improve their search engine ranking, draw visitors to their website, and grow their business.

8 Ways SEO Can Actually Improve Your Business

people discussing their business SEO

Smart business owners know how important search engine optimization (SEO) is for their company’s websites. When done effectively, SEO will help increase a website’s visibility and eventually help grow a business.  

An increase in visibility means that their website will show up in the top search results when someone searches for a keyword or phrase that applies to their business. Being in the top results can send thousands of targeted prospects to your website. In fact, smart SEO can help your business in many ways. Listed below are eight ways that SEO will help your business.

1.You Will See An Increase In Traffic

As your website becomes more optimized over time, it will start to rank higher in the search engines for various search terms. As this happens, you will see an increase in traffic, or prospects viewing your website. Ultimately, this should increase your business sales too.

2. It Will Increase The Credibility Of Your Business

Your customers are conditioned to believe that the best businesses are those ranked at the top of the search engines, whether that is true or not. When you rank highly, your prospects perceive your business more favorably, which leads to an increase in sales, conversions, and brand recognition.

3. SEO Can Lead To Long-Lasting Results

Radio, print, and billboard ads produce short-term rewards. SEO, on the other hand, helps to deliver long-term rewards. By investing in SEO, your online presence increases, resulting in a more profitable return on investment (ROI).

4.You Are In Control Of The Cost

Whether you are building backlinks, creating a social media presence, or creating blog content, you will know how much it will cost beforehand. Once you know what each service will cost, you can determine which you believe would give you a better ROI. Having that control over the cost will benefit your business in a major way.

5.Your Website Will Become More User-Friendly

A good SEO expert will be able to look at your website and optimize it not only for the search engines but also for your users too.

Improving your website’s user experience involves many aspects, including how quickly your website loads, how easy it is to navigate, and whether or not it is mobile-friendly. By improving the user experience of your website, you will start to notice a positive effect on your business. You will see an increase in conversions and an overall ranking increase in the search engines, as this is one of the known ranking factors.

6. SEO Helps Encourage Users To Visit A Local Store

It has been shown in numerous studies that having an online presence can also increase visits to your offline premises. If you have a restaurant, for example, a potential customer could check out your menu or customer reviews before making a reservation.

7. Your Social Media Following Will Increase

As your search engine rankings increase, more visitors will arrive at your website. Even if they do not immediately buy from you, they may still end up checking out your social media platforms, follow you, and then become buyers later on. These new followers might also share your marketing messages, leading to an increase in social traffic and sales. This is a win for your business, even if they don’t buy from you immediately.

8. SEO Helps Put You Ahead Of Your Competitors

As you integrate SEO and various other online marketing techniques into your business, you will move ahead of those competitors who have not implemented these techniques.

SEO is incredibly important nowadays. If you are not implementing it in your own online marketing activities, then you are limiting your results, sales, and profits. Look at what your competitors are doing and see what your business can do to rise above them. It will be worth your time and effort. If you need some ideas on how to optimize your website to improve your business SEO, then keep reading!