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15 SEO Tips to Improve your Passive Income Website

two men looking at statistics

Search Engine Optimization (SEO) for your website can be complicated, but can also be very effective in ranking businesses highly in search engines. As long as you stick to the basics and use what you know, you will see your business ranked on the front page of search results in no time. If you are looking for a way to earn money with minimal effort, use your time effectively, and grow your business, then you are in the right place! Listed below are 15 SEO tips to help improve your passive income website.

1. Avoid Optimizing Only Your Website 

It is important to optimize your off-site SEO. Do your best to ensure that your articles, blog posts, ads and everything else you do to drive traffic to your website are optimized, too. 

2. SEO Results Take Time 

Results can take weeks or months. Stay busy, work hard, and be patient. 

3. Google Will Help You

If you are in need of some help or advice, turn to Google! 

4. Avoid Copying Content From Other Websites 

Duplicate content might make your visitors happy, but search engines won’t be impressed. When creating content, read some blogs or articles to draw inspiration, but don’t copy them! 

5. Add Some Videos 

This can be as simple as embedding a YouTube video into your website. It doesn’t even need to be your video. Google owns YouTube so they like to see videos on your website. This will help your boost your SEO more than you think it will!

6. Update Your Website From Time To Time 

Keep your website current. Websites that are dormant tend to be downgraded over time. Google will also notice your lack of updates and rank your website lower on search results. You don’t need to spend a ton of time on your website everyday. Spending even 10 minutes a week on your website would be sufficient!  

7. Research your Keywords 

What are people actually searching for? How much competition exists for these words? Use keywords that potential customers would use in searching for products like yours. There are tons of different websites that exist that show the most expensive keywords. Check those out!

8. Use Photos 

Search engines like to see that you have visually appealing pictures on your site. Make sure to “dress up” your website and make it appealing for your visitors!

9. Vary Anchor Text

Avoid using the same keywords all the time. 

10. Avoid Keyword Stuffing 

Keep the keyword density down to 2%. Search engines count!

While quantity is important, the quality of your backlinks is even more important. Seek out some backlinks from popular and authoritative sites in your industry. 

Consider linking other blogs, articles, and videos to your content! Even if it is not content that you created, it will help your website rank better on search results and boost your SEO.

13. Do Something Every Day 

It would look suspicious if you created 100 backlinks in a day. Google is looking for natural growth. A way to show natural growth is by creating things over time instead of creating a bunch of things in one day. For example, create backlinks slowly over time. A few backlinks per day will help your site much more. 

14. Look At The Competition 

Look at websites that are outranking you in keywords. Compare your site to theirs and develop a strategy to improve. There are tons of different tools available that will analyze the SEO components of a website. Use your resources to create a plan!

15. Realize the Truth 

Search engines are simply ranking websites that would be most valuable to those seeking information. Think about what makes a website great and do it. 

Is WordPress Dying? The Answer is Simple

A Typewriter Printing out a ppaer that says WordPress

For quite some time, WordPress has been known as the most powerful content management system on the market. With an estimated 35% of the Internet powered by WordPress, it’s immeasurable popularity doesn’t seem to be fleeting anytime soon. It’s hard to imagine that such a powerful system could possibly be close to death. 

WordPress has made extensive strides since its release in 2003. The powerful platform has evolved from a simple blogging tool into a comprehensive content management system. Would you believe me if I told you that WordPress is still growing? Yes, that’s right! To all those negative nellies out there that believe WordPress is even remotely close to death, look at the facts! 

What do researchers say?

There are over 2 billion websites in existence. As stated before, WordPress powers 35% of those active websites. That’s a huge number! WordPress websites also make up 14.7% of the top 100 websites in the world. Giant companies utilize WordPress to operate their website, such as NBC, TED, CNN, UPS, Best Buy, and many more. WordPress is also known to handle outrageous amounts of traffic on a daily basis. In fact, the powerful platform receives nearly 20 billion page views per month. 

As easy as it may be to point fingers and assume that WordPress is on the brink of death, think about how many people use it every single day. The platform continues to dominate the market; It shows no sign of slowing down. 

Given these statistics that clearly show the steady incline of WordPress success, it would be hard to imagine that such a system could possibly take a hit. What’s even more shocking is that people think the platform is actually dying! Everywhere you look, there are videos and articles pointing to seemingly prejudiced opinions as to why WordPress is headed for the junkyard. 

Why do people suggest WordPress is dying?

While the idea that WordPress is dying simply isn’t true, the reasons for such baloney should be addressed. When you take somebody who already dislikes WordPress and combine it with negative personal experiences, you get somebody who is fully convinced that the platform is on its way to the grave.

WordPress grew into its massive size because it has provided the simplest process for getting a website up and running. As the years have progressed, other web builders like Drupal, Joomla, and Wix have jumped into the competition in an effort to make a simpler web design process. In an effort to compete, those sites created their web design process to be as simple and easy as possible. Those sites were designed for the ultimate beginner, and as a result, making sites like Wix, Drupal and Joomla more restrictive. People started flocking to other platforms because they wanted a website that was easy to use and more limited.  

This placed WordPress in a very awkward position as it became people’s second-choice. People no longer considered WordPress a “go-to” solution. Although things have certainly changed, the platform is still dominating the market.

So? What else?

On top of the tempting competition, people consider WordPress on the brink of a brutal death because of its use of older technologies. 

WordPress uses a programming and scripting language called PHP (Hypertext Preprocessor), which used to be extremely powerful and prevalent back when it was first created. It is still powerful, but not as powerful as it used to be due to the advancement of technology in other areas. PHP is a server side scripting language that is embedded in HTML. Its purpose is to manage content, session tracking, databases, and build e-commerce sites. Users do not need to know PHP in order to use or manage WordPress. Users just need to know that it operates with PHP. Although PHP has come a long way since its first release in 1994, people do not consider using it as often because of the creation of other, more efficient, scripts. 

The rise of JavaScript has taken over the minds of web creators all over the world, convincing them that WordPress is officially behind the times. JavaScript has most recently been ranked first among programming, scripting and markup languages. PHP was ranked 9th among that list. Although both programs can be used and enjoyed by developers, many people consider the popularity of the script language when deciding what to use, resulting in WordPress moving further down the list of content management systems that people most enjoy. 

No, it’s not dying…

While it’s true that WordPress has some hefty competition and uses older programming, the platform is still considered the most powerful content management system in the world. Keep in mind that technology is ever changing. It would be unfair to “pin” WordPress on the programming that has made them undeniably successful for years and years.

Despite what people may believe, WordPress is still growing and making changes. It is very alive and continues to dominate the market because of the number of people who are using it. Although WordPress might get a bad rap, there is no other content management system out there that can match its speed, efficiency, flexibility, adaptability, and support.

If I have enticed you to use WordPress for your website needs, then follow this link and my team and I will help you get started.

What is WordPress and How Does it Work?

In today’s modern-day of unlimited Internet access and seemingly paper-thin smartphones, it is easy to assume that a majority of people know all about web creation websites like WordPress. My assumptions were proven wrong when somebody genuinely asked me, “What is WordPress?”. After thinking about that question it occurred to me that some people are very unaware of WordPress and what it has to offer. If you are stirring in silent embarrassment because you are also asking yourself the same question, then do not worry. This article is for you. 

WordPress is known as the most powerful, straightforward and versatile website content management system (CMS) in existence today. If you own a website, it is your website’s operating system. In simple terms, WordPress is the engine to your “vehicle”. In this case, WordPress is the engine, while your website is the vehicle. 

WordPress allows you to create and customize any kind of website that you want. It provides you with interchangeable themes, fonts and styles. People have created websites that feature topics such as E-commerce, social networking, business, membership, portfolio, forums, events, E-learning, weddings or even a simple blog. WordPress originated as a blogging tool but later developed into the content management system that it is today. 

Whether you’re an aspiring business owner attempting to establish your online presence or you’re secretly passionate about gardening and want to create an online outlet, it is easy for anyone to create a website. In fact, WordPress operates over 30% of all websites on the Internet.

There are many benefits to joining WordPress’s large and powerful website community. WordPress is very simple to operate, which is one of the most intriguing elements of the website. The website content management system is very easy to use, even for beginners. WordPress allows you to create and publish your website content quickly. Another great feature is that the actual WordPress software is free to download and use. WordPress also operates on all screen sizes and devices. It even comes in the form of an app! There are two different types of WordPress websites that you have the option to use.   

  • WordPress.org: This site is known as the self-hosted and free version of WordPress. This WordPress software is, in fact, free and is considered an open-source. Open-source means that you have the freedom to build, use, and modify the software in any way that you’d like without having to pay a fee. It also means that it’s licensed under the GNU Public License and it isn’t owned by one single company. With this software, you essentially install your own web host to create your website. This site does not generate any income. It also does not offer any support for its users. Using this site gives you more ownership as well as access to all the website’s perks. Anybody can download this version. WordPress.org is managed by the nonprofit WordPress Foundation.
  • WordPress.com: This is a paid, profit-geared service that is operated by WordPress.org software. WordPress.com is a simple site that any person can navigate and use. With this service, you are essentially paying WordPress to host your site and handle everything for you. This service relieves you from the responsibility of building and managing your website. Many people choose this service because they want a professional website, created and operated by actual professionals. Once you pay for the WordPress.com service, you are paying to not have to worry about those things. This is a fantastic option for someone who has a business but does not have time to create a website. WordPress.com is a for-profit business owned by Automattic that uses WordPress.org open-source software. 

To get started with a self-hosting WordPress website, you will need to pay for web hosting and a domain name. If you choose to continue with a web hosting provider, the domain name, website and many other features will come with the package.

WordPress is used by all kinds of people for various reasons and goals. It is used by individuals, small businesses, large corporations, nonprofit groups, and many more. For example, the official White House website, BBC America, The Walt Disney Company, Vogue and so many more use WordPress to power their site. Take a look at each company’s website, the design, and how it correlates with the culture of the company or business. These examples depict an attractive outline for how a well-constructed website can look. Although these widely-known businesses utilized WordPress.com to their advantage, you can still create a free site using the open-source software. WordPress makes building a website easy and available to everyone, even people who aren’t developers!